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[ARCHITECTURE & RETAIL DESIGN]

Nike - Portsmouth Store

[THE ASK]

As Lead Designer for Nike’s 'Unite' Outlet Store in Portsmouth, part of the McArthurGlen outlet chain, I led the design of one of the first stores for this new concept. The store featured a modern, bright, all-white aesthetic with integrated digital elements, creating an inviting shopping experience.

I coordinated extensively with internal teams on graphic design, material sourcing, and testing new innovations like interactive digital displays. This involved close collaboration and frequent testing to ensure the design met Nike’s brand standards.

Externally, I worked with vendors to design and install fixtures, managing their integration into the store’s layout, while overseeing contractors to ensure construction adhered to Nike's specifications. Being a Nike-owned store gave us greater control over execution, allowing for more precise implementation of the design vision.

Nike - Portsmouth Store

Retail Design

As Lead Designer for Nike's 'Unite' Outlet in Portsmouth, I implemented the concept's modern, bright, all-white store with digital elements, coordinating with internal teams and external vendors for seamless execution.

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