top of page

[BRANDING & WEB DESIGN]

Created a logo and color palette for a platform supporting women in tech. The result: a visually striking brand identity that embodies innovation and empowerment in the tech community.

Logo and color palette for a Women's in tech platform

Logo and color palette for a Women's in tech platform

[THE ASK]

This project focused on developing a distinctive logo and a fresh, modern color palette for a platform dedicated to supporting women in tech, particularly those in software development. The platform is committed to organizing workshops, events, and networking opportunities exclusively for women, with a strong emphasis on fostering an inclusive and empowering community. The design process involved understanding the platform's mission and values, resulting in a logo and color scheme that reflect the spirit of innovation and support.

Key Deliverables:

Logo Design:

Created a feminine yet strong logo that creatively integrates the C# symbol, representing the platform’s technical focus on coding. The logo is versatile and designed to be impactful across digital platforms, event materials, and promotional items, symbolizing the platform’s mission to empower women in tech.

Color Palette:

Developed a fresh and vibrant color palette centered around turquoise, fresh green, and white. The chosen colors evoke a sense of innovation, energy, and inclusivity, perfectly aligning with the platform's goals. The palette is designed to be modern and appealing, ensuring that the platform stands out in the tech community.
Outcome:

The final logo and color palette provided the platform with a visually striking and meaningful brand identity. The use of the C# symbol within the logo highlights the platform's focus on coding and technology, while the fresh color palette creates a welcoming and vibrant atmosphere that resonates with the target audience. This project laid the foundation for the platform’s visual identity, helping it establish a strong presence in the tech community.

Logo, Color palette

bottom of page